Bearhug Recruiting Places Joel LeBlanc as COO at TraceAir to Drive Construction Technology Growth to $100M+ Milestone

Originally published here at EIN Presswire

Bearhug Recruiting Places Joel LeBlanc as COO @TraceAir, the enterprise software platform modernizing construction with AI & drone data, to hit $100M milestone.

With Joel, TraceAir gains a proven operator who has scaled businesses from tens to hundreds of millions — the exact experience needed to reach and surpass the $100M milestone.”— Kraig Ward

SAN FRANCISCO, CA, UNITED STATES, October 1, 2025 /EINPresswire.com/ -- Bearhug Recruiting, a boutique executive search firm for venture-backed technology companies, is proud to announce the successful placement of Joel LeBlanc as Chief Operating Officer (COO) at TraceAir, the construction technology platform transforming land development and homebuilding operations with drone data and AI-powered insights.

“With Joel, TraceAir gains a proven operator who has scaled businesses from tens to hundreds of millions — the exact experience needed to reach and surpass the $100M milestone,” said Kraig Ward, Managing Director at Bearhug Recruiting. “His track record in strategy deployment, performance-based cultures, and operational excellence is exactly what TraceAir needs as it transitions from a single-product company to a multi-product platform.”

TraceAir’s CEO Ivan Lvov added: “Joel understands the complexity of scaling both people and systems, and he does it without losing sight of culture. He’s already demonstrating how to balance aggressive growth with capital efficiency — a rare skill set in our space. We’re excited to have him leading this next phase as we expand our platform, strengthen customer delivery, and prepare for future growth opportunities.”

Joel brings more than two decades of global leadership experience in scaling technology and industrial organizations. He has a proven track record of driving growth and operational excellence—helping Zeitview increase revenues sixfold by expanding operations into 50+ countries, leading Vestas’ global expansion of the Parts and Repair division from ~$200M to ~$350M annually, and growing Celerity’s Oregon division from ~$6M to over $100M. Earlier in his career at Air Liquide, he built and managed a ~$50M P&L across the U.S. and Asia.

Throughout his career, Joel has consistently delivered results by enhancing operational efficiency, improving workforce productivity, implementing ISO-certified management systems, and successfully leading geographically dispersed teams. “I was immediately drawn to TraceAir’s mission to modernize one of the world’s largest and most essential industries,” said Joel. “The platform has already proven its value with the top homebuilders in North America, and the growth potential is enormous. I’m eager to help the team scale to $100M and beyond — while building a culture that delivers both performance and purpose.”

In his new role, Joel will oversee global operations, customer success, product delivery, as well as, people and culture, while partnering closely with the CEO and the Board to guide TraceAir through its next stage of growth. He will play a critical role in scaling revenue, diversifying the product portfolio, and preparing the company for future capital raises and potential strategic outcomes. His appointment comes at a time when TraceAir is experiencing record adoption, expanding its enterprise offerings, and deepening partnerships with the nation's largest homebuilders.

This placement marks a pivotal milestone for TraceAir as it accelerates its enterprise offerings, and solidifies its position as the category leader in construction automation technology.