Create a Winning Buying Experience
In this session, Andy will be drawing on key themes from his recent best-selling book, “Sell Without Selling Out: A Guide to Success on Your Own Terms,” including:
- The unintended consequences of aggressive sales tactics
- Understanding why many of the sales techniques commonly used are outdated and only contribute to the negative stereotypes surrounding sales
- Four pillars critical to successful sales: connection, curiosity, understanding, and generosity
Andy Paul boasts over four decades of experience in sales, he has closed hundreds of millions of dollars in deals and sold everything from complex technologies down to small businesses. His sales philosophy centers around humanizing sales for both seller and buyer leading to a more desirable process and end result. Andy has been trusted with advising some of the world’s largest enterprises across a variety of sectors, including GrubHub, Phillips, Square, and Cardlytics. His popular podcast, “Accelerate!with Andy Paul” was acquired by RingDNA in 2020. Since renamed the “Sales Enablement Podcast with Andy Paul”, he continues to use the platform to engage in thoughtful conversation with 900+ of the top sales leaders including Dan Pink, Tiffani Bova, Jeffrey Gitomer, and countless others in order to dispense sales wisdom that empowers listeners to transform their own sales skills.
Software Durability in an ‘AI World’
The Inflection Point - "Viable to Valuable"
The Four Fundamental Failures of Leadership Teams and How to Avoid Them
Scaling Up -- Playing the Platform Power Game
‘Operationalizing AI’ Series – Pricing & Revenue Acceleration in the Age of AI
Scaling a Performance Culture
Crossing the Chasm: The Documentum Case Study on G2M and Leadership
Practical AI in Action for Executives
Pitch-Ready: How Great CEOs Tell the Story & Communicate Effectively
Design as a Growth Engine: Lessons for Founders and Leaders
Winning the Next Channel: How to Build Visibility & Demand in LLMs
Blueprint for Creating "Real Customer Success"
Best Practices for Prospect Conversion & Engagement
B2B SaaS Public & Private Market Outlook & Update led by Piper Sandler
Achieving Next Level Growth by Optimizing Value and Price
Amplify Go-to-Market via Account-Based Marketing "(ABM)"
Best Practices for Recruiting Exceptional Go-To-Market Executives
Building a High-Performance GTM Organization
Building a Revenue Machine Through RevOps
Building a Best-in-Class, Data-Driven Customer Experience & Success Strategy
